Every company in the present era is aware of SEO. Businesses must increase their SEO spending by 2025 since Google has been steadily changing its algorithms since the significant Panda update in 2011 and moving forward to Google SGE (Search Generative Experience) today.

Conductor predicts that this year’s SEO priority for managers and executives will be more on raising brand awareness while overcoming obstacles related to AI adaptation.

Although it seems to have existed for ages, Google celebrated its 25th anniversary last October.  Without the ubiquitous search engine to guide us through our data-driven world, most of us can’t even begin to imagine our lives. 

We turn to our phones or laptops and rely on search engines to provide the information we require when we need it quickly.  A company must spend in SEO if it hopes to be found online.

We therefore offer the most well-liked SEO interview questions for you if you are considering a job.  In addition to addressing the fundamentals for new SEO interviews, this extensive book also covers current developments that are crucial for intermediates in technical or management SEO interviews, such as Core Web Vitals and Local SEO.

Most Popular Common SEO Interview Questions

What Is SEO?

Search engine optimization, or SEO, is a collection of actions people do to improve the readability and appeal of their webpages for search engine algorithms. When a webpage or website is correctly optimized, it ranks well for search engine queries.

Increasing organic or unpaid traffic to your website or webpage through search engine results is the goal of SEO.

Why Is SEO Important For Company?

Revenue and other more measurable business indicators shouldn’t be separated from SEO outcomes. SEO is important for results like brand awareness, of course.

Yes, increasing traffic is important as well. However, so do revenue, conversions, and clicks.

Can You Share With Me Search Engine Names?

In addition to Google, other well-known search engines include Bing, Yahoo, Baidu, Ask.com, Vimeo, DuckDuckGo, and Yandex.

Which Tool You Have Use In Your SEO Journey?

I have experience with these tools – Ahref, SEMrush, Keyword planner, Screaming Frog, Google analytics, google search console, tag manager, ubersuggest, chatgpt, wordai, microsoft clarity and more.

What Are The Most Important Google Ranking Factors?

• Quality Content
• Technical SEO
• Quality & Relevant Backlinks
• Mobile First
• Page Speed
• Brand Strength
• Domain Strength
• User experience
• Schema Code
• Social Signals
• Domain Authority
• Content-Type
• Content Depth
• Content Freshness
• HTTP

What Is Keyword?

Words and phrases that characterize the material on your page are known as keywords, SEO keywords, or focus keywords.  The search term you want a particular website to rank for is called a keyword.  They enable users to locate a website through search engines.

What Is The Main Role Of Keyword In SEO?

For Google and SEO experts, keywords are crucial since they provide a reasonable understanding of people’s identities and desires, enabling companies to cater to their demands.  Additionally, keywords provide a target that companies can use to direct their content.

How Do Search Engines Work?

The three primary functions of search engines are crawling, indexing, and ranking.

Crawling is the process of using bots known as spiders to search the web for fresh and updated material. The process of organizing this content into a database so that it may be swiftly retrieved is called indexing.

Last but not least, ranking establishes the sequence of search results according to their applicability to the search query.

When combined, these procedures guarantee that users get the most pertinent search results.

How Many Types Of SEO?

Main types of SEO are on-page SEO, off-page SEO, technical SEO, eCommerce SEO, Shopify SEO, WIX SEO, WordPress SEO, AI SEO and other 68 types of factors of SEO.

Describe Image Alt Text

An image on a webpage is described using an image alt tag, sometimes referred to as an alt attribute or alt description. It is an HTML property that is shown on the page and applied to image tags.

Although images cannot be understood by search engines, an image alt text offers a text equivalent that they can comprehend. Properly optimized alt text for images can improve a page’s ranking.

ccTLD: What Is It?

A country code top-level domain is referred to as a ccTLD.  Every country has a different domain extension.  There are only two characters in all ccTLDs.  For example, India is represented by the suffix.in, and the United States by the suffix.us.

What Is The Different Technique You Use Off-page?

• Guest Blog Post
• Article Submission
• Classified Submission
• Local listing
• Broken Link Build
• Link insert
• Forum Posting
• Yahoo Answer
• Blog Comment
• Directory Submission
• Social Bookmarking
• Press Release Submission
• Deep-link Directory Submission
• Regional Directory Submission

Backlink: What Is It?

Yes. Backlinks are any incoming links to a website or web page, and they are included in the off-page SEO category. When two websites link to each other, it indicates that the material is important.

Backlinks are therefore used as a ranking signal by search engines such as Google. Web pages with high-quality backlinks (from domains with a higher Domain Authority) rank higher and are more visible in search results.

Robots.txt: What Is It?

A text file called robots.txt tells web robots—also known as search engine robots—how to crawl the pages on their website. It is employed to control website crawler traffic.

Describe Canonical Issues. How Can It Be Resolved?

Duplicate content is considered a canonical concern. A website is deemed to have a canonical issue if it displays identical or similar information on several URLs. Google penalizes websites that display duplicate material. 

Two approaches can be used to resolve a canonical issue:

Put in place a 301 redirect.

Include canonical tags on your webpage.

What Is Rich Snippets Result?

Rich snippets are search results that are more aesthetically pleasing and include extra information in addition to the title, description, and URL route.

These additional details could be reviews, ratings, prices, or anything else.

You must use structured data on your webpages in order to obtain rich snippets.